
100% Plant Based. 100% Fact Based.
That's what we think food information should be.
We've done the homework, checked the science and brought together the data that helps you make more informed choices about what's piled on your plate.
We've got the answers backed by evidence and helpful chart visuals so you can see how THIS™ stacks up. Get straight to the facts:
ProteinFibreIron and Vitamin B12 Fat and Saturated FatBetter for PlanetBETTER FOR ANIMALSNutrition
Protein panic? Fibre confusion? Wondering what Vitamin B12 actually does?
ProteinFibreIron and Vitamin B12 Fat and Saturated FatEvery chart compares a THIS™ product with its meat equivalent using transparent nutrition data, so you can see the differences for yourself.
Where does our data come from?
THIS™ info comes from publicly available nutrition and environmental data.
For the full methodology, data sources, and how we selected representative products, click on our substantiation document. Because good decisions start with good information.
Download our Substantiation DocumentBetter for Planet
Your food has a footprint. See how different foods stack up across key environmental measures.
EXPLORE THE IMPACTBETTER FOR ANIMALS
THIS™ products are made entirely from plants. Choosing plants means no animal farming. No slaughter. Here's why that matters and the evidence behind it.
CHECK THE FACTSGET STRAIGHT TO THE FACTS.
ProteinFibreIron and Vitamin B12 Fat and Saturated FatBetter for PlanetBETTER FOR ANIMALSFrequently asked questions.
Good questions deserve good answers. From protein and fibre to iron, vitamin B12 and general plant-based food, we've answered the questions we hear most.
Explore the FAQs